> Do you think we'll see significant discounts on these high-end products during the Prime Day event? Honestly, I've been super satisfied with my Prime Day hauls in the past. Last year I finally pulled the trigger on the Sony Alpha 7 IV and it has been performing flawlessly. I was mainly worried about shipping reliability for such a high-end body, but it arrived double-boxed and pristine. The technical specs on that 33MP sensor are just perfect for my workflow, and the dual-slot reliability gives me total peace of mind. I also snagged the Sony FE 24-70mm F2.8 GM II for a few hundred off. It works well even in nasty weather—I’ve taken it through some pretty damp coastal shoots and it never missed a beat. The build quality on the GM series is basically unmatched. If you're looking at the Sony Alpha 7R V, definitely wait for the sale because the savings on that high-resolution sensor usually hit the $400-500 mark. No complaints from my side on the wait, it's totally worth it for the reliability you get from these flagship bodies.

Take a look at this Amazon deal page, and find any deals you need.

Regarding what #2 said about "Take a look at this Amazon deal page,..."

• I have been doing exactly that for the last week and it has been incredibly frustrating. I have the exact same problem as you... I have been putting off my gear upgrade for nearly four months now specifically for this event, but the lack of transparency is starting to wear me down. I am in this weird holding pattern where I dont want to spend full price now, but I also dont want to miss out if the stock disappears instantly. I have been dealing with this indecision for so long and I still havent found a single reliable source that confirms if the higher-end bodies will actually see a real price cut. Honestly, it is quite a gamble when you are trying to be cost-effective but have zero data to work with.

You'd better check Amazon Sony camera deal page to find best deals.